Introduction

Social networks are not just a platform for publishing beautiful pictures or quick news. Today these are full -fledged communication channels in which trust is formed, the brand is strengthened and the purchase decisions are made. Any company ignoring this fact risks being in the shadows even with a quality product.

Company TREND SALE Offers a comprehensive service SMM and reputation management , which covers the entire spectrum of the brand’s digital presence: from creative posts to protecting the image in crisis situations. We do not just publish - we build a strategic presence that works for recognition, trust and sale.

What includes the SMM service and reputation management

SMM (Social Media Marketing)

SMM is the systematic maintenance of company accounts on social networks. This is not only visual design and content, but also deep work with the audience, analyst of behavior, involvement and formation of community around the brand.

As part of the service, we:

• We develop content strategy
• We write texts and create visual creatives
• We lead and modify pages in social networks
• We set up targeted advertising
• We analyze the involvement and behavior
• We form an active base of loyal subscribers

Reputation Management (ORM - Online Reputation Management)

The image on the Internet is not just a business card, but a decision point. One review can attract a client, and the other can push away forever. We work with reviews, references, comments, forming a positive background around the brand and quickly responding to possible reputational risks.

Within the framework of ORM, we:

• Monitoring the mention of the brand in the network
• We control comments and feedback
• We are building strategies for reaction to negativity
• We stimulate a loyal audience to interaction
• We support a positive information background
• We protect the reputation in critical situations

Stages of work with TREND SALE

1. Analysis of the current state

• Assessment of activity in social networks
• Analysis of the audience and competitors
• Identification of weak zones in the image and communications

2. Presence Strategy

• Tone of voice definition
• Choice of sites: Instagram, Facebook, Tiktok, VK, Telegram, Linkedin, etc.
• Compilation of the content plan and the rubricator
• Plan for involvement and retention

3. Content and design

• Creating a unique visual style
• Development of creatives: storis, posts, reals, video
• Publications according to the agreed schedule
• Interactive and useful content

4. Maintenance and moderation

• Answers to comments and messages
• Work with reviews and feedback
• Fast reaction to crisis situations

5. Reporting and analytics

• Monthly and weekly statistics
• Indicators of involvement, coverage, growth
• Optimization of the Strategy based on data

Advantages TREND SALE

1. The team of professionals

The project team includes content managers, designers, targetologists, SMM strategs and analysts. We cover all aspects without attracting third -party contractors.

2. Individual approach

We do not use templates. Each solution is developed on the basis of brand features, niches and audiences.

3. Transparency and control

You regularly receive reports, see the whole process and can affect real -time strategy.

4. Flexibility and scale

We can work both with local brands and with federal campaigns. Our experience is from fashion and food to it and b2b.

5. Complexity

SMM and reputation management are part of the marketing ecosystem. We integrate them with content, advertising, analytics and CRM.

Services in the framework of the direction

• Instagram, Tiktok, VK, Telegram, Facebook, Linkedin
• Development of a company account style
• Copywriting and visual visuals, storis, video
• Work with reviews and comments
• Monitoring of mention in the media and on the forums
• Formation of an anti -crisis response strategy
• Interaction with opinion leaders and ambassadors
• Setting up and launching advertising campaigns in social networks

Conclusion

Today, a brand in social networks is not just publications and subscribers. This is the vote of the company, its reputation, a confidence channel and a point of sales. It is impossible not to be in the dialogue with the audience. The only question is whether you are conducting this dialogue correctly.

TREND SALE - This is a team that builds a strong presence of brands in a digital environment. We control the reputation, create content, attract attention and turn likes into loyalty.

If you want your brand to speak confidently, beautifully and for sure - we are ready to start today. Trust us with your image in social networks, and you will see how the reputation turns into a result.